Privacy Policy
Faction AI – Privacy Policy
Last updated: 2025
Faction AI (“we”, “us”, “our”) is committed to protecting your privacy and handling your personal data responsibly. This Privacy Policy explains what data we collect, how we use it, and the rights you have under UK GDPR and the Data Protection Act 2018.
By using our website, booking a call, submitting a form, or working with us, you agree to the terms in this policy.
1. Who We Are
Faction AI is a UK-based AI consultancy and automation service provider offering:
• AI strategy and consultancy
• Workflow automation
• AI content systems
• Custom AI solutions
• Training and support
• Chatbots and voice agents
• Smart booking platforms
If you have any questions about this policy, you can contact us at:
Email: [email protected]
Business name: Faction AI
Company: Max Faction Ltd
Location: United Kingdom
2. What Data We Collect
We may collect the following information:
A. Information you provide directly
• Name
• Email address
• Phone number
• Company name
• Project information
• Details submitted in forms or booking systems
• Payment information (processed securely by third-party providers like Stripe or PayPal)
B. Information collected automatically
• IP address
• Device information
• Browser type
• Pages visited
• Interaction data (clicks, time on page, etc.)
• Cookies (analytics, preferences, necessary cookies)
C. Information provided to us through our tools
If you use our AI systems or upload files for analysis (e.g. automations, training, AI content sessions), we may process:
• Documents you upload
• Text you submit
• Workflow data
• Customer responses (for bots)
• Integrations from CRMs or automation tools (with your permission)
We never use your data to train AI models.
3. How We Use Your Data
We use your information to:
• Provide our AI consultancy and automation services
• Respond to enquiries
• Book calls and manage appointments
• Build and deliver custom workflows and systems
• Improve our services
• Send project updates and communication
• Analyse website performance
• Maintain security and prevent fraud
• Comply with legal obligations
We only use your data where we have a lawful basis, such as:
• Contract (working with us)
• Legitimate interest (improving services, preventing misuse)
• Consent (email marketing, cookies)
• Legal obligation
4. How We Store and Protect Your Data
We use secure systems to store and process data, including:
• Encrypted servers
• Password-protected accounts
• Secure third-party platforms (Stripe, Google Workspace, etc.)
• Limited access only to authorised team members
We retain data only for as long as necessary for:
• legal purposes
• ongoing projects
• accounting requirements
5. Sharing Your Information
We do not sell or rent your data.
We may share your data with trusted third parties when necessary to deliver our services:
• Booking platforms (e.g. Calendly, GHL, CozyCal)
• Payment processors (Stripe, PayPal)
• Automation tools (Zapier, Make, n8n)
• CRM platforms
• AI processing providers
• Web hosting (Elementor, WordPress)
• Analytics tools (Google Analytics, Meta Pixel – if enabled)
All third-party processors follow strict data protection standards.
6. AI & Automation Data Handling
For clients using custom AI tools or automation systems we build:
• We only process the data needed to deliver your solution
• Data is never used to train third-party models
• You control what data is stored, deleted, or processed
• We can sign NDAs if required
• We follow strict confidentiality practices
7. Cookies & Tracking Technologies
We use cookies for:
• Website performance
• Analytics
• Preferences
• Security
• Booking functionality
You can manage your cookie preferences at any time using the Cookie Preferences link in our footer.
8. Your Rights (UK GDPR)
You have the right to:
• Access your data
• Correct inaccurate data
• Request data deletion
• Restrict processing
• Object to processing
• Withdraw consent at any time
• Request data portability
• Make a complaint to the ICO (Information Commissioner’s Office)
To exercise any of these rights, email us at [your email].
9. Marketing Communications
We only send marketing emails if you opt in.
You can unsubscribe at any time using the link in our emails.
10. Third-Party Links
Our website may link to other websites.
We are not responsible for the content or privacy practices of external sites.
11. Changes to This Policy
We may update this policy occasionally.
The latest version will always be posted on this page.
12. Contact Us
For any privacy enquiries:
Email: [email protected]
Business: Faction AI
Location: United Kingdom